Top 5 Fitness and Weight Loss Programs on iOS in Bulgaria Q4 2023

Throughout the fourth quarter of 2023, the top fitness and weight loss programs on iOS in Bulgaria showed varied performance in terms of downloads, revenue, and weekly active users. Here’s a closer look at how these top apps fared, based on data from Sensor Tower.

MyFitnessPal: Calorie Counter experienced fluctuations in revenue, peaking at around $1.3K in late October and late November. Downloads saw a downward trend, starting at 545 in late September and dropping to 314 by the end of December. Weekly active users remained relatively stable, averaging around 12K, with a slight decline towards the end of the quarter.

STEPN had a notable peak in revenue at $2.3K at the end of October, although it dropped significantly to $121 by the end of December. The app saw minimal downloads, with a high of just 7 in the last week of December. Weekly active users remained steady, hovering around 360 throughout the quarter.

Strava: Run, Bike, Hike saw a peak in revenue at $827 in the last week of December. Downloads were relatively low, starting at 241 in late September and decreasing to 178 by the end of December. Weekly active users showed a growth trend, rising from 3.7K in late September to 4.2K by the end of the quarter.

BetterMe: Health Coaching had a revenue peak at $482 in the last week of December. Downloads were modest, with a peak of 176 in the last week of December. Weekly active users increased from 388 in late September to 553 by the end of December.

JustFit: Lazy Workout & Fit showed a significant revenue increase, peaking at $458 in the last week of December. Downloads peaked at 443 in late October and again at 373 in the last week of December. Weekly active users saw substantial growth, starting at 343 in late September and reaching 907 by the end of December.

For more detailed insights and trends, visit Sensor Tower.